cqvip:The temporal evolution and spatial distribution characteristics of network attention of Tengwang Pavilion, a 5 A tourist attraction in Nanchang City from 2011 to 2019 were analyzed by using Baidu index search platform. The results showed that network attention of Tengwang Pavilion in China was increasing year by year, but the annual growth rate was different. There were two peak periods of network attention in a year. They were in April and October respectively. From a weekly point of view, the network attention of Tengwang Pavilion was the lowest on Friday, the highest on Saturdays, and higher on Saturdays and Sundays than on weekdays. From the point of view of geographical distribution, the province that paid the most attention to Tengwang Pavilion on network was Jiangxi Province and the largest city was Nanchang. Tengwang Pavilion scenic spot should pay more attention to the network attention and distribution characteristics of tourists, grasp the potential needs to better guide the development and marketing of tourism products, ensure the safety of tourist attractions, and promote the sustainable development of scenic spots.
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