在包装容器设计中,应用形态语义学可通过包装容器外部所表现出的语言含义或意义,揭示包装形态的内在本质,并设计出更加人性化和更富趣味性的产品包装。使用形态语言设计的艺术是一种形态的修辞,这种修辞包括隐喻、换喻、提喻及讽喻4种方法。%The application of morphological semantics to packaging container design reveals intrinsic nature of packaging by demonstrating language meaning of the packaging container form. The purpose is to design more humanized and interesting product packaging. The art of using morphological language is a form of rhetoric which consists of four methods of simile, metaphor, metonymy and allegory.
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