It has become an important topic of the times for edu-cation workers in the new situation to correctly recognize and face up to the challenges proposed by the application of new network media for traditional university education in China and reason-ably use it to implement the ideological and political education of"post-90s" college students. With the coming of the network times, university ideological and political education administra-tors should comply with the development trends of the times, timely adjust the styles and methods of ideological and political education, face up to problems and challenges, and based on a solid implementation of traditional basic ideological and political education, actively explore new ideas of ideological and political education in the new situation.%正确认识并应对新兴网络媒介的应用对我国大学传统教育方式提出的挑战，合理利用其对“90后”大学生进行思想政治教育，成为教育工作者在新形势下面临的一项重大的时代课题。随着网络时代的到来，高校思想政治教育管理工作者应顺应时代发展趋势，适时调整思想政治教育工作的方式与方法，正视问题与挑战，在踏实做好传统基础思想政治教育工作的基础上，积极探索新形势下的思想政治教育管理工作的新出路。
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