In this paper, through the literature research on e- commerce technology adoption and IT adoption, conceptual model of e-commerce technology adoption of manufacturing enterprise based on TAM model and TTF model is built after the investigation on manufacturing enterprise of Shaanxi province, and 18 hypothesis factors are put forward. Due to studying the topic incipiently, this paper only proposed its conceptual model, and the model does not be discussed detailedly, so as to further study in future.%本文通过对电子商务技术采纳,信息技术采纳的文献研究,同时对陕西省内制造企业调研后,以TAM模型和TTF模型为理论基础构建出了制造企业电子商务技术采纳的概念模型,提出了18个假设因子,由于是刚开始涉及到本研究课题,本文只提出了制造企业电子商务技术采纳概念模型,没有具体对模型进行论证,希望在后期进一步的研究.
展开▼