• 主题
高级搜索  >
历史搜索 清空历史
首页> 美国卫生研究院文献>Tobacco Prevention Cessation >‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco control
【2h】

‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco control

机译：通过生态和社会/平等标签进行绿色清洗烟草产品：对烟草控制的潜在威胁

代理获取
本网站仅为用户提供外文OA文献查询和代理获取服务，本网站没有原文。下单后我们将采用程序或人工为您竭诚获取高质量的原文，但由于OA文献来源多样且变更频繁，仍可能出现获取不到、文献不完整或与标题不符等情况，如果获取不到我们将提供退款服务。请知悉。
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

There has been significant growth in ecological/environmental labelling of products and services internationally in recent years. Such efforts have become an integral element of the marketing strategies used by many firms. Concerns have been raised, however, that for some companies, this is little more than ‘greenwashing’, i.e. a cynical attempt to boost sales without any meaningful underlying sensitivity or change, in practice. Given the extremely negative track record of the global tobacco industry , it is essential that health policy makers and anti-smoking campaigners closely monitor this industry’s attempts to exploit both growing environmental concerns among consumers and gaps in legislation. Although there is relatively strong legislation in some countries, to prohibit suggestions that cigarettes may be environment friendly, a further tightening of legislation is required.
机译：近年来，国际上产品和服务的生态/环境标签已显着增长。这种努力已成为许多公司使用的营销策略的组成部分。然而，人们担心的是，对于某些公司而言，这仅是“洗绿钱”，即在实践中出于愤世嫉俗的尝试，试图在没有任何实质性的潜在敏感性或变化的情况下提高销售额。考虑到全球烟草业的极端负面记录，至关重要的是，卫生政策制定者和反吸烟运动者必须密切监视该行业试图利用消费者日益增长的环境关注和立法空白的尝试。尽管在某些国家/地区有相对严格的立法，但要禁止有关香烟可能对环境无害的建议，仍需进一步加强立法。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
代理获取

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号