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Key Factors Influencing Low-Carbon Behaviors of Staff in Star-Rated Hotels—An Empirical Study of Eastern China

机译:恒星酒店员工员工低碳行为的关键因素 - 中国东部的实证研究

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摘要

To guide sustainable development in the hospitality industry requires hotel staff engagement, so what causes and how to facilitate the implementation of low-carbon behaviors should be high priorities. However, most prior studies focused on hotel guest behavior or discussed, on an individual level, the psychological aspects of the factors of the low-carbon behavior of either managers or employees. Therefore, this research aims to examine the effect of influencing factors inside and outside of the hotel context on hotel staff’s low-carbon behaviors in star-rated hotels. A set of influencing factors were identified by using literature retrieval, ground theory and in-depth interviews. Structural equation modelling was then applied with 440 valid questionnaires collected from representative star-rated hotels in Eastern China. The results revealed that low-carbon managerial activities, strategic orientation, social norms, and perceived behavior control were four key factors affecting the low-carbon behavior adoption of staff from star-rated hotels. Among them, low-carbon managerial activities were found to be the strongest factor affecting hotel staff’s low-carbon behaviors. Consumer attitude, however, exerted no significant impact. Targeted strategies were finally proposed for the improvement of hotel staff’s low-carbon behavior from the perspectives of hoteliers and governments. This study contributes to the generation mechanism of low-carbon behavior among staff and, in practice, towards behavioral improvement by providing comprehensive insights about the attribution of factors belonging to multiple dimensions related to the low-carbon behavior of staff in the hotel industry.
机译:为了指导酒店的可持续发展,需要酒店员工参与,因此有什么原因以及如何促进低碳行为的实施应该是高优先事项。然而,大多数事先研究都集中在酒店客房行为或讨论的个人水平,经理或员工的低碳行为的因素的心理方面。因此,本研究旨在审查在酒店员工在星级级酒店的低碳行为内外影响因素的影响。通过使用文献检索,地理论和深入访谈来确定一套影响因素。然后,在中国东部代表明星级酒店收集的440份有效问卷,应用了结构方程建模。结果表明,低碳管理活动,战略取向,社会规范和感知行为控制是影响来自星级酒店的低碳行为的四个关键因素。其中,发现低碳管理活动是影响酒店员工低碳行为的最强烈因素。然而,消费者态度施加了显着影响。终于提出了从酒店经营者和政府的角度改善酒店员工的低碳行为来实现有针对性的策略。这项研究有助于通过提供关于属于酒店业中员工低碳行为的多种维度的因素的综合识别来实现员工的低碳行为的发电机制。

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