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Stop calling it social media!

机译:别再称它为社交媒体了!

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摘要

Today, let's talk about social business. After all, you don't do social media. You become a social business. Once you get started and it becomes part of your DNA, it will be less about strategy and more about culture. For those of you who may not be aware, social media is no longer just a marketing tool. It's a communication tool, a learning tool, and a customer service tool, all in one. The most important thing to know about a social business is that relationships are being developed in real time, all the time, in the virtual world, whether they happen on Facebook, Linkedin, Twitter or an internal social network such as Yammer or Slack. Your business relationships are no longer just in person - they cross over into the virtual world as well.
机译:今天,让我们谈谈社交业务。毕竟,您不做社交媒体。您成为一家社交企业。一旦开始使用,它将成为您的DNA的一部分,它将不再是战略,而是文化。对于可能不知道的人来说,社交媒体不再只是一种营销工具。它是一个沟通工具,一个学习工具和一个客户服务工具,全部合而为一。了解社交业务最重要的一点是,无论是在Facebook,Linkedin,Twitter还是Yammer或Slack之类的内部社交网络上发生的关系,在虚拟世界中一直在实时实时发展。您的业​​务关系不再只是面对面的,它们也可以跨入虚拟世界。

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  • 来源
    《Accounting today》 |2015年第9期|72-72|共1页
  • 作者

    JODY PADAR;

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  • 正文语种 eng
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