Focusing on client needs, expanding beyond traditional audit and tax services, outsourcing activities from the Big Four, and employee engagement are four tactics that smaller firms are using to increase revenues this year.rn"Smaller firms should proactively target and solicit clients from larger firms that may be open to a cost saving," said Arlis Esnough, president of the Association for Accounting Administration and firm administrator for Hansen, Jergenson, Nergaard & Co. in Minneapolis. "Smaller firms also need to increase their exposure, especially where they can showcase technical knowledge, as well as get the firm and its principals known and in front of their target market and community."
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