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Appraisals of Salient Visual Elements in Web Page Design

机译：网页设计中视觉元素的评估

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摘要

Visual elements in user interfaces elicit emotions in users and are, therefore, essential to users interacting with different software. Although there is research on the relationship between emotional experience and visual user interface design, the focus has been on the overall visual impression and not on visual elements. Additionally, often in a software development process, programming and general usability guidelines are considered as the most important parts of the process. Therefore, knowledge of programmers' appraisals of visual elements can be utilized to understand the web page designs we interact with. In this study, appraisal theory of emotion is utilized to elaborate the relationship of emotional experience and visual elements from programmers' perspective. Participants (N = 50) used 3E-templates to express their visual and emotional experiences of web page designs. Content analysis of textual data illustrates how emotional experiences are elicited by salient visual elements. Eight hierarchical visual element categories were found and connected to various emotions, such as frustration, boredom, and calmness, via relational emotion themes. The emotional emphasis was on centered, symmetrical, and balanced composition, which was experienced as pleasant and calming. The results benefit user-centered visual interface design and researchers of visual aesthetics in human-computer interaction.
机译：用户界面中的视觉元素会引起用户的情绪，因此对于用户与其他软件进行交互至关重要。尽管对情感体验和视觉用户界面设计之间的关系进行了研究，但重点一直放在整体视觉印象上，而不是视觉元素上。此外，通常在软件开发过程中，编程和通用可用性准则被认为是该过程中最重要的部分。因此，可以利用程序员对视觉元素的评估知识来理解我们与之交互的网页设计。在这项研究中，利用情感评估理论从程序员的角度阐述了情感体验与视觉元素的关系。参与者（N = 50）使用3E模板来表达他们对网页设计的视觉和情感体验。文本数据的内容分析说明了显着的视觉元素是如何引起情感体验的。通过关系情感主题，发现了八个分层的视觉元素类别，这些类别与各种情感相关，例如沮丧，无聊和平静。情感重点放在居中，对称和平衡的构图上，使人感到愉悦和镇定。该结果有益于以用户为中心的视觉界面设计以及人机交互中的视觉美学研究人员。

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  • 来源
    《Advances in human-computer interaction》 |2016年第2016期|3676704.1-3676704.14|共14页
  • 作者

    Johanna M. Silvennoinen; Jussi P. P. Jokinen;

  • 作者单位

    Department of Computer Science and Information Systems, University of Jyvaskyla, Mattilanniemi 2, 40100 Jyväskylä, Finland;

    Department of Computer Science and Information Systems, University of Jyvaskyla, Mattilanniemi 2, 40100 Jyväskylä, Finland;

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