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The Seventh Strategy for Fixed-Line Carriers

机译:固网运营商的第七种策略

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摘要

No matter who you are or where you are in today's telecom industry, the goal is the same: to return to the high financial returns and profitability that prevailed before 2001 and the onset of the well-known "nuclear winter." Most carriers have tried to recapture those heady days by pursuing any one of six strategies directed at growing the top line, driving down the cost structure, or both (see Figure 1). While these strategies have helped carriers improve their business performance—some more than others—the analysts and markets continue to demand more. So the search for the next line of attack continues, with most fixed-line carriers looking for the "seventh strategy" that could increase operating profits by an average of 15 to 20 percent.
机译:无论您是谁,无论身在当今的电信行业中,无论身在何处,目标都是相同的:恢复2001年之前和众所周知的“核冬天”开始之前的高财务收益和盈利能力。大多数运营商试图通过追求针对增加收入的六种策略中的任何一种来夺回那些令人头疼的日子,压低成本结构,或两者兼而有之(见图1)。尽管这些策略已帮助运营商提高了业务绩效(虽然比其他方面有所提高),但分析师和市场的需求仍在不断增长。因此,继续寻找下一条攻击路线,大多数固网运营商都在寻找“第七种战略”,这可以使运营利润平均提高15%到20%。

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