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An optimization model for products with limited production quantity

机译:产量有限的产品的优化模型

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摘要

An important strategy for dealing with scarcity and customer response is to produce limited quantity of certain products. Due to limited production quantity, consumers would feel the value or uniqueness of the products and have a stronger urgency to purchase them. Some distribution outlet would raise prices to cover promotion expenses and to increase profit margin. In this study, we consider a newsvendor problem for products with limited production quantity: both the unit selling price and customers' demand are influenced by the limited production quantity. An algorithm is developed to obtain a production policy such that the expected profit is maximized. Numerical examples and sensitivity analysis are presented to illustrate the model.
机译:处理稀缺性和客户响应的重要策略是生产有限数量的某些产品。由于生产数量有限,消费者会感到产品的价值或独特性,并且迫切需要购买它们。一些分销网点将提高价格以支付促销费用并提高利润率。在这项研究中,我们考虑生产数量有限的产品的报贩问题:单位销售价格和客户需求都受生产数量有限的影响。开发一种算法以获得生产策略,以使预期利润最大化。数值算例和灵敏度分析表明了该模型。

著录项

  • 来源
    《Applied Mathematical Modelling》 |2015年第7期|1867-1874|共8页
  • 作者单位

    Department of Business Administration, Chihlee Institute of Technology, New Taipei, Taiwan, ROC;

    Department of Business Administration, De Lin Institute of Technology, New Taipei, Taiwan, ROC;

    Department of Industrial and Systems Engineering, Chung Yuan Christian University, Chungli, Taiwan, ROC;

  • 收录信息 美国《科学引文索引》(SCI);美国《工程索引》(EI);
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    Limited production quantity; Newsvendor; Scarcity;

    机译:限量生产;新闻供应商;缺乏;

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