Financial institutions have some work to do in using digital technology to connect with their high-end clients. According to The Futurewealth Report: The Digital Future of Client Relationships, which surveyed 3,477 respondents globally with an average of $1-9 million in net worth, banks and financial firms ranked lower than other luxury brands with a rating of only 71 out of 100. On the other hand, the study found that banks had improved the most among luxury brand industries in establishing personal connections, with an increase of 7.2% over the last year.
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