According to respected industry research group Pira (Printing Industries Research Association) some 30 per cent of all print will be produced digital in just eight years time. And nowhere will this growth be more rapid than in what was the domain of the small offset sector. Along side comes research from the US that show 80 per cent of all jobs are now less than 5,000 run, and that more than 35 per cent of jobs are required within 24 hours. These statistics represent significant challenges to the small offset businesses.
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