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Airah 2001 National Conference

机译:艾拉2001全国会议

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摘要

The sessions started with Keynote Speaker, Peter Verwer, CEO of the Property Council. His theme was 'Show Me The Money!', a presentation that looked at the move away from the traditional concepts of property ownership. One of the driving forces for this change was the fact that there is increasing competition for investment dollars. In the future, property owners will no longer simply generate their income from square metre space rental, they will be providing a wide range of business services, offering themselves as full office solutions providers. Just as AIRAH is developing new income streams to avoid reliance on one or two traditional areas, so are property owners facing the challenge of creating new non-rental income streams. To do this, property owners must see property not just as physical buildings but as part of a living commercial environment that includes employees, access to services, products and people.
机译:会议从主题演讲者,房地产理事会首席执行官Peter Verwer开始。他的主题是“给我钱”,该演讲着眼于摆脱传统的财产所有权概念的情况。这一变化的驱动力之一是,对投资美元的竞争日益加剧。将来,业主将不再只是从平方米的空间租金中赚取收入,他们将提供广泛的商务服务,从而成为完整的办公解决方案提供商。正如AIRAH正在开发新的收入来源以避免依赖一两个传统领域一样,财产所有者也面临着创建新的非租金收入来源的挑战。为此,财产所有人不仅必须将财产视为实体建筑物,还应将其视为包括雇员,使用服务,产品和人员的居住商业环境的一部分。

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