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首页> 外文期刊>British Food Journal >Interest in maximisation and value-added produce A preliminary study from Chilton County, Alabama
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Interest in maximisation and value-added produce A preliminary study from Chilton County, Alabama

机译:对最大化和增值产品的兴趣来自阿拉巴马州奇尔顿县的初步研究

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摘要

Purpose - Contemporary studies and reports point to the potential of value-added products as an alternative income stream as well as a means of extending the product line of many agriculturalists. While there is a well documented growth of initiatives and interest in the establishment of commercial kitchen technologies to develop value-added products in many rural communities, such growth has not been accompanied by research, particularly relating to the producers' perspective on such developments. This study seeks to examine the extent to which small farm operators in one rural Alabama community are interested in becoming involved with value-adding their product line. Design/methodology/approach - A total of 33 small growers from Chilton County, Alabama, participated in this study by completing a questionnaire. Findings - The findings demonstrate that much of what respondents grow could be further processed into value-added products. Also, while almost one-fourth of the participants acknowledge the need for a commercial kitchen, the majority are interested in both selling blemished/unmarketable produce for processing and forming a group to work towards adding value to their produce. The findings also point to the fact that the concept of value-adding produce and the implications for the same area are little understood amongst many rural farmers. Research limitations/implications - Both the chosen geographical/physical location of the farms - that is, in one single farming community - and the low number of participating businesses limit the generalisability of the findings. However, the study's overall findings could be of assistance to future research efforts and, in particular, replication studies in other rural areas. Practical implications - Many farmers could maximise their produce by means of developing value-added products and could potentially increase their revenues in the process. However, other gains may be of equal or more importance. For instance, extending an area of their business and fully utilising their produce's intrinsic rewards, learning experiences and increased motivation could have important implications for many rural communities and farming industries. Originality/value - This study seeks to fill the existing gap of knowledge with regard to small farmers' perceptions on maximisation of their produce, an area closely related to value-added product development. To date, research on the farm operator perspective with regard to these dimensions continues to be limited.
机译:目的-当代研究和报告指出了增值产品作为替代收入来源以及扩展许多农业生产者产品线的潜力。尽管在许多农村社区,有很多文献记录表明在建立商业厨房技术以开发增值产品方面的举措和兴趣都有增长,但这种增长并未伴随着研究,特别是与生产者对这种发展的看法有关。这项研究旨在检验阿拉巴马州一个农村社区中的小型农场经营者对参与其产品系列增值感兴趣的程度。设计/方法/方法-来自阿拉巴马州奇尔顿县的33位小型种植者通过填写问卷参与了这项研究。调查结果-调查结果表明,受访者的大部分成长都可以进一步加工成增值产品。此外,虽然几乎四分之一的参与者都承认需要商用厨房,但大多数人都对出售有瑕疵/无法销售的农产品进行加工以及组建一个致力于增加其产品附加值的小组感兴趣。调查结果还指出,许多农村农民很少了解增值产品的概念及其对同一地区的影响。研究的局限性/意义-农场的选定地理位置/物理位置-即在一个单一的农业社区中-以及参与企业的数量低均限制了研究结果的普遍性。但是,该研究的总体发现可能对将来的研究工作特别是在其他农村地区的复制研究有所帮助。实际意义-许多农民可以通过开发增值产品最大化其产量,并有可能在此过程中增加收入。但是,其他收益可能具有同等或更重要的意义。例如,扩大其业务范围并充分利用其产品的内在奖励,学习经验和增强动力可能对许多农村社区和农业产业产生重要影响。原创性/价值-本研究旨在填补有关小农对农产品最大化的看法的现有知识空白,这一领域与增值产品开发密切相关。迄今为止,关于农场经营者对这些方面的观点的研究仍然受到限制。

著录项

  • 来源
    《British Food Journal》 |2011年第5期|p.637-653|共17页
  • 作者单位

    Faculty of Business and Law, School of Marketing, Tourism and Leisure, Edith Cowan University, foondalup, Australia, and;

    Department of Hotel and Restaurant Management, Auburn University,Auburn, Alabama, USA;

  • 收录信息 美国《科学引文索引》(SCI);
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    value added; fruits; farms; united states of america;

    机译:增值水果;农场;美国;

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