Longitudinal Analysis of Corporate Social Responsibility on Company Websites

Katherine Taken Smith

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Longitudinal Analysis of Corporate Social Responsibility on Company Websites

机译：公司网站上企业社会责任的纵向分析

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As social issues increase, so does the scope of corporate social responsibility (CSR). Companies are expanding their CSR activities and making the terminology used to describe them more specific. This study compares website content of Fortune 500 companies in 2015 with content collected in 2011. Traditionally, two CSR issues have been the dominant focus on company websites: community and environment. Findings reveal that these terms have decreased in usage and new terms have emerged, such as supply chain and volunteer involvement A shift has occurred that business practitioners will find helpful in communicating CSR initiatives.

机译：随着社会问题的增加，企业社会责任的范围也随之增加。公司正在扩展其CSR活动，并使用于描述它们的术语更加具体。这项研究将2015年《财富》 500强公司的网站内容与2011年收集的内容进行了比较。传统上，两个企业社会责任问题一直是公司网站上的主要关注点：社区和环境。调查结果表明，这些术语的用法减少了，出现了诸如供应链和志愿者参与之类的新术语。已经发生了转变，业务从业者会发现在传达CSR计划方面会有所帮助。

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来源
《Business communication quarterly》 |2017年第1期|70-90|共21页
作者
Katherine Taken Smith;
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作者单位

Department of Management, Marketing & Business Administration, Murray State University, 451 Business Building South, Murray, KY 42071, USA;

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原文格式 PDF
正文语种 eng
中图分类
关键词
corporate social responsibility; social responsibility; corporate communication; company websites; business communication; business ethics; stakeholder communication;

机译：企业社会责任;社会责任感;企业通信;公司网站;商务沟通;商业道德;利益相关者沟通;

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1. Corporate social responsibility of the 100 largest Indian companies – an analysis of website communication [J] . Mulky Avinash Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis . 2013,第7期

机译：印度最大的100家公司的企业社会责任-网站交流分析
2. Corporate social responsibility reporting - a transnational analysis of online corporate social responsibility reports by market-listed companies: contents and their evolution [J] . Michael Freundlieb, Frank Teuteberg International Journal of Innovation and Sustainable Development . 2013,第1期

机译：企业社会责任报告-对上市公司在线企业社会责任报告的跨国分析：内容及其演变
3. Exploring potential power of corporate social responsibility toward sustainability development:analysis of state-owned company social responsibility in Indonesia [J] . Dianne Frisko International journal of sustainable strategic management . 2012,第3期

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4. Effect of Corporate Social Responsibility Disclosure, Corporate Social Responsibility, and Corporate Social Disclosure Characteristics (Empirical Study on Companies Listed on the Stock Exchange that Enter the CGPI Period: 2010-2016) [C] . Herman Ruslim, Sumarni Hasim Tarumanagara International Conference on the Applications of Social Sciences and Humanities . 2020

机译：企业社会责任披露，企业社会责任和企业社会披露特征的影响（进入CGPI期间的证券交易所上市的实证研究：2010-2016）
5. Corporate social responsibility in the energy industry: A content analysis of leading energy companies' websites. [D] . Zhao, Wen. 2015

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6. Social Responsibility Practices of EHR Vendors: An Analysis of Disclosures in Annual Corporate Reports and Websites [O] . Brian R. Jackson 2018

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7. MEASURING PERFORMANCE IN TERMS OF THE SOCIAL DIMENSION OF CORPORATE RESPONSIBILITY TO EXTERNAL STAKEHOLDERS – SELECTED ISSUES Abstract: Purpose – to present social context of corporate responsibility and the scope of the actions taken by companies in this area to external stakeholders, which include contractual and contextual stakeholders, as well as to propose performance measures in this area. Design/Methodology/Approach – the paper is based on analysis of the literature, the method of analysis of the sources was used. Findings – the article focuses on the social dimension of corporate responsibility and the measurement of its performance in this area. Originality/ Value – article presents an own proposal of set of achievements’ measures in the area of the social nature of corporate responsibility Keywords: corporate social responsibility, social area, performance measurement, stakeholders [O] . Elżbieta Jaworska 2015

机译：衡量外部利益相关者的企业责任的社会维度的表现 - 选定问题摘要：目的 - 以企业责任的社会背景以及本领域公司所采取的行动范围，包括合同和上下文的利益攸关方以及提出该领域的绩效措施。设计/方法/方法 - 本文基于对文献的分析，使用了源的分析方法。调查结果 - 文章侧重于企业责任的社会维度和在该地区的表现的衡量。原创性/价值 - 文章在公司责任的社会性质领域提出了一套成就措施的关键词：企业社会责任，社会责任，社会领域，绩效衡量，利益相关者

Longitudinal Analysis of Corporate Social Responsibility on Company Websites

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