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The Global Compact: an analysis of the motivations of adoption in the Spanish context

机译:全球契约:在西班牙背景下采用的动机的分析

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摘要

In the 10 years after the launch of the United Nations Global Compact (GC), there have been very few empirical assessments of the initiative in the academic literature. In this study, drawing from institutional theory and the resource-based view of the firm, we examine motivations of business participants to adopt the GC principles in the Spanish context. Using survey data from Spain - the country reporting the highest volume of business participants in the GC - we find that external institutional forces as well as internal organisational resources shape motivations for adopting GC principles. In particular, we find that early and late adopters are motivated similarly by the perceived opportunity of achieving image gains, while late adopters are motivated more by economic gains than early adopters. We further find that regardless of the extent of internal intangible resources possessed, firms are similarly motivated by economic gains. The results also show that companies with more intangible resources are motivated more by image gains than those with fewer resources. Our findings indicate that contrary to its earlier days, economic gains have emerged as an important motivator for the adopters of the GC principles with image gains still being an important motivator.
机译:在联合国全球契约(GC)启动后的十年中,学术文献中对该倡议的实证评估很少。在这项研究中,我们从制度理论和企业基于资源的角度出发,考察了企业参与者在西班牙环境中采用GC原则的动机。使用西班牙的调查数据(该国报告了GC中业务参与者的数量最多),我们发现外部机构力量和内部组织资源构成了采用GC原则的动机。尤其是,我们发现,早期采用者和晚期采用者的动机与获得图像收益的感知机会相似,而晚期采用者的经济利益要比早期采用者更多。我们进一步发现,无论内部拥有无形资源的程度如何,企业同样受到经济利益的激励。结果还表明,无形资源更多的公司比图像资源更少的公司更受图像收益的激励。我们的发现表明,与早期相比,经济收益已成为采用GC原则的重要动机,而图像收益仍然是重要的动机。

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  • 来源
    《Business Ethics》 |2013年第1期|1-15|共15页
  • 作者单位

    Department of Marketing & Management Sciences, William Paterson University, Wayne, New Jersey, USA;

    Department of Business, City University of New York - College of Staten Island, Staten Island, New York, USA;

    International Trade Business School, Universitat Pompeu Fabra, Barcelona, Spain;

    International Trade Business School, Universitat Pompeu Fabra, Barcelona, Spain;

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