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Managing contradictions of corporate social responsibility: the sustainability of diversity in a frontrunner firm

机译：管理企业社会责任矛盾：领先企业的多样性可持续性

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摘要

Corporate social responsibility (CSR) has attracted increasing attention in business and research. Studies have documented how management concepts such as diversity management are translated and adapted to differential local sociocultural contexts outside their countries of origin. More research is needed concerning how CSR concepts are translated and practiced locally within particular organizations. This research is based on an organizational ethnography of the management of multiple social, ethical and business logics of CSR in a Danish frontrunner firm. The study contributes with insights into the ongoing organizational management of potentially opposing logics in CSR. Findings show that managing contradictions of CSR is an ongoing challenge and accomplishment influencing whether ethical, social and business logics collide or reinforce each other. The study shows that when ethics are framed as means to economic ends, some social responsibilities have a tendency to be disregarded in practice.
机译：企业社会责任（CSR）在商业和研究中引起了越来越多的关注。研究记录了如何将诸如多样性管理之类的管理概念进行翻译，并使其适应原籍国以外的不同当地社会文化环境。关于如何在特定组织内本地翻译和实践CSR概念，需要进行更多研究。这项研究基于对丹麦领先企业CSR的多种社会，道德和商业逻辑进行管理的组织人种志。该研究有助于洞察企业社会责任中潜在的对立逻辑的持续组织管理。研究结果表明，管理企业社会责任矛盾是一项持续的挑战和成就，影响着道德，社会和商业逻辑之间的冲突或相辅相成。研究表明，将道德作为实现经济目的的手段时，某些社会责任在实践中有被忽视的趋势。

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  • 来源
    《Business Ethics》 |2013年第2期|131-142|共12页
  • 作者

    Toke Bjerregaard; Jakob Lauring;

  • 作者单位

    Business and Social Sciences, Aarhus University, Aarhus, Denmark;

    Business and Social Sciences, Aarhus University, Aarhus, Denmark;

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  • 正文语种 eng
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