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Corporate citizenship in Germany and the United States - differing perceptions and practices in transatlantic comparison

机译：德国和美国的企业公民身份-跨大西洋比较中的不同看法和做法

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摘要

Because of the declining fiscal capabilities of the German welfare state and the resulting reductions in social services provided by the government, increasing attention has been given to the voluntary social engagement of businesses, often referred to as corporate citizenship. In that context, scholars and politicians alike have pointed to the United States as a country with a strong corporate citizenship culture and advocated a transatlantic transfer of the respective practices. Against this background, it is the first aim of this paper to examine the socio-economic environment for corporate citizenship in both countries. Second, it will be investigated if corporate citizenship is really practiced more widely in the United States than in Germany and what forms of corporate citizenship are used by businesses. For that purpose, the corporate citizenship activities of the 100 largest companies in the United States and Germany each will be analyzed. Results show that more US than German companies undertake corporate citizenship activities and apply a wider variety of different forms. The possibilities for a transatlantic transfer are limited because of the differences in the cultural and political systems of both countries.
机译：由于德国福利国家财政能力的下降以及政府提供的社会服务的减少，因此越来越多地关注企业的自愿社会参与，通常被称为企业公民身份。在这种情况下，学者和政治家都指出美国是一个拥有强大的企业公民文化的国家，并主张跨大西洋转移各自的做法。在此背景下，本文的首要目标是检验两国企业公民的社会经济环境。其次，将调查是否在美国比在德国更广泛地实践企业公民身份，以及企业使用哪种形式的企业公民身份。为此，将分别分析美国和德国100家最大公司的企业公民活动。结果表明，与德国公司相比，从事公司公民活动并采用各种不同形式的美国公司更多。由于两国文化和政治体系的差异，跨大西洋转移的可能性是有限的。

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  • 来源
    《Business Ethics》 |2013年第4期|341-356|共16页
  • 作者

    Matthias S. Fifka;

  • 作者单位

    University of Erlangen-Nuernberg, Erlangen, Germany, University of Dallas, Irving, TX, USA;

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  • 正文语种 eng
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