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Strategy shift: Integrating strategy and the firm's capability to innovate

机译:战略转变:整合战略与企业创新能力

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Innovation is a key source of organizational growth and profitability. Many organizations at the front end of innovation struggle to engender an innovation approach that is effective and lasting. This article presents a framework that defines the interdependency of innovation and strategy, and then outlines the role of top management to continuously renew the positioning of the firm. Based on a synthesis of prior research-including the Dynamic Capabilities View, Innovation Orientation, and Disruptive Innovation Theory-and our own experience working with organizations, we present an operational strategy shift framework, which allows practitioners to increase, refine, and transform their firm's capability to innovate (CTI) toward achieving their strategic objectives. This framework provides guidance that leaders can use to integrate innovation into their strategic process. (C) 2018 Kelley School of Business, Indiana University. Published by Elsevier Inc. All rights reserved.
机译:创新是组织增长和盈利能力的重要来源。许多处于创新前端的组织都在努力实现有效而持久的创新方法。本文提出了一个框架,该框架定义了创新与战略的相互依存关系,然后概述了高层管理人员在不断更新公司定位方面的作用。基于先前研究的综合,包括动态能力视图,创新导向和颠覆性创新理论,以及我们与组织合作的经验,我们提出了一个运营战略转变框架,使从业者可以增加,完善和改造其公司的创新能力(CTI)以实现其战略目标。该框架提供了指导,领导者可以用来将创新纳入其战略流程。 (C)2018年,印第安纳大学凯利商学院。由Elsevier Inc.出版。保留所有权利。

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