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The (Black) Elephant in the Room: McLuhan and the Racial

机译:房间里的(黑色)大象:麦克卢汉与种族

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Background This article combines Marshall McLuhan's media theory with the "racial contract" theory of political philosopher Charles Mills. Analysis Mills critiques the older, Western "social contract," which holds that "Western man" moves from a "state of nature" (or McLuhan's tribal man) into "civilization" (McLuhan's de-tribal man and retribal man) via organizing with similar humans to establish the rules, laws, codes, guidelines, and, as is argued here, technologies necessary for human cohabitation. Mills argues that there are racial assumptions of the social contract, meaning only some are consenting signatories, particularly White men; thus, the social contract is actually a racial contract. Conclusion and implications McLuhan's media theory is consistent with Mills' racial contract: tribal man resides in a state of nature, awaiting maris detribal or retribal benevolence.
机译:背景信息本文将马歇尔·麦克卢汉的媒体理论与政治哲学家查尔斯·米尔斯的“种族契约”理论结合在一起。 Analysis Mills批评了较旧的西方“社会契约”,该契约认为,“西方人”通过与以下人士的组织合作,从“自然状态”(或麦克卢汉的部族人)转变为“文明”(麦克卢汉的部族和再部落人)。类似的人来建立规则,法律,守则,指南,以及这里所论述的人类同居所必需的技术。米尔斯认为,社会契约存在种族假设,这意味着只有一些人同意签字,特别是白人。因此,社会契约实际上是种族契约。结论和启示麦克卢汉的媒体理论与米尔斯的种族契约是一致的:部落人处在自然状态中,等待马里人的回族或回族的仁慈。

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