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The Profit And Peril In Contactless Payment

机译:非接触式支付中的利润和风险

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摘要

Swiping a plastic payment card through a point of sale terminal at the grocery store or gas station has become a common way to pay. That's particularly true in such mature card markets as the United States, where the average consumer carries about five cards in his or her wallet. Yet issuers, card associations and merchants continually seek to solidify their position by introducing new form factors and features that enhance the payment experience. One example is the rising interest in North America over the past 18 months in "contact-less" payments-that is, payments initiated via standardized radio frequency (RF) technologies as an extension of the magnetic stripe card in most consumers' wallets.
机译:通过杂货店或加油站的销售点终端刷塑料支付卡已成为一种常见的支付方式。在美国这样的成熟卡市场中,尤其如此,那里的普通消费者在他或她的钱包中携带约五张卡。然而,发卡机构,卡协会和商家不断寻求通过引入新的外形和功能来巩固其地位,从而增强支付体验。一个例子是,在过去的18个月中,北美对“非接触式”支付的兴趣日益浓厚,也就是说,通过标准化的射频(RF)技术发起的支付是大多数消费者钱包中磁条卡的扩展。

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