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AN INNOVATIVE RECYCLING CAMPAIGN ― CASE STUDY ANALYSIS OF JASLO CITY, POLAND

机译:创新的回收活动-波兰雅斯洛市的案例分析

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In the City of Jaslo, Poland, a separate household waste collection system was introduced in 1993. Although the system was extensively promoted, quality and quantity of recylables remained low. The City Council looked at alternative ways of increasing residents' participation in the city's integrated waste management services. A British approach to public education (the 'Recycling Roadshow' programme) has been modified and adapted to the city. The programme is based on visiting as many households as possible by home advisors - individuals selected from the local secondary schools and carefully trained in municipal solid waste (MSW) management and communication principles. Home advisors inform residents about the local waste recycling system, conduct a short survey and provide people with specific educational materials. To date advisors have visited 14 per cent of the city's households, including the tenement block estates. The survey results showed that nearly 75 per cent of respondents actively recycled at least one type of scrap material, whilst of those that didn't, 50 per cent claimed they would. The educational campaign produced an increase not only in recycled tonnage, but also in material types and rates recycled from both the tenement block estates and the private housing areas of the city. The impact varied for the different materials in the domestic waste stream, with the greatest improvement in paper recycling and a significantly lower impact for glass. The City Council was so pleased with the campaign results that it has decided to extend the programme and the funding for another year. This paper discusses in detail the programme and the results achieved. Recommendations are made regarding those features of the campaign that need to be included in other local MSW management campaigns and programmes across Poland in order to maximise their effectiveness.
机译:在波兰的贾斯洛市,1993年引入了一个单独的家庭垃圾收集系统。尽管该系统得到了广泛推广,但可回收利用物的质量和数量仍然很低。市议会研究了增加居民参与城市综合废物管理服务的其他方式。英国对公众教育的方法(“回收路演”计划)已经过修改,并适应了这座城市。该计划的基础是家庭顾问尽可能多地访问家庭,家庭顾问是从当地中学选拔的,并经过过城市固体废物(MSW)管理和沟通原则的认真培训。房屋顾问会向居民介绍当地的废物回收系统,进行简短调查并向人们提供特定的教育材料。迄今为止,顾问们已经探访了该市14%的家庭,包括物业区。调查结果显示,将近75%的受访者积极回收至少一种废料,而没有回收的受访者中有50%声称会回收。教育运动不仅增加了可回收的吨位,而且还增加了从物业区和城市私人住宅区回收的材料类型和回收率。对生活垃圾中不同材料的影响各不相同,纸张回收方面的改进最大,对玻璃的影响也大大降低。市议会对竞选结果感到非常满意,因此决定将计划和资金再延长一年。本文详细讨论了该程序和取得的成果。针对该运动的那些特征,提出了一些建议,这些特征需要纳入波兰其他地方的MSW管理运动和计划中,以最大程度地发挥其作用。

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