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Everyone: Now is the time to ... embrace embroidery

机译:大家:现在是时候...拥抱刺绣了

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摘要

If you display it right, sales will follow. At least that's the message some distributors, designers and embroidery enthusiasts are trying to get out. Pay visit to hip do-it-yourself Web sites like Craftster.org, GetCrafty.com and Supernaturale.com, and you'll find that embroidery is thriving—but not in the conventional way the industry has presented it. Many of these stitchers aren't showing up in the shops— but they could and should be. "One big change that we have noticed is that today's stitchers are finding more of their design inspiration from magazines and on the Internet," says Mary Ann Blackburn, Marketing Director for DMC. But that doesn't mean she wouldn't like to find that inspiration in your shop. "The whole reason I started my site is because I couldn't find any designs I wanted to make at the retail level," says Jenny Hart, founder of Sublime Stitching, a hip collection of embroidery transfers and kits. "But if the designs were there, crafters would be buying them."
机译:如果显示正确,销售将随之而来。至少这是一些发行商,设计师和刺绣爱好者正在努力摆脱的信息。造访一些自己动手做的网站,例如Craftster.org,GetCrafty.com和Supernaturale.com,您会发现绣花正在蓬勃发展,但并非业界以传统方式呈现绣花。这些缝合器中的许多都没有出现在商店中,但是它们可以而且应该存在。 DMC市场总监Mary Ann Blackburn表示:“我们注意到的一大变化是,当今的订书机可以从杂志和互联网上找到更多的设计灵感。但这并不意味着她不想在您的商店中找到灵感。 Sublime Stitching的创始人珍妮·哈特(Jenny Hart)说:“我开始创建网站的全部原因是,我找不到零售级别的任何设计。” “但是,如果那里有设计,工匠就会购买它们。”

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