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Morgan, Michael. George Gerbner: A Critical Introduction to Media and Communication Theory

机译:摩根,迈克尔。乔治·格纳(George Gerbner):媒体与传播理论的批判性介绍

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摘要

Throughout a long career, including 25 years as dean of the Annenberg School of Communications at the University of Pennsylvania, George Gerbner (1919-2005) helped to define, shape, and legitimize communication study in the United States and, indirectly, throughout the world. Known best for the "cultural indicators" and "violence profile" projects, his work goes well beyond these to a larger sense of cultural investigation, exploring how mass media play a role in society. Michael Morgan, a former student and a long-time colleague, uses Gerbner's life in communication research as a springboard to understanding contemporary communication theory.
机译:乔治·格布纳(George Gerbner)在整个漫长的职业生涯中,包括担任宾夕法尼亚大学安嫩伯格通信学院院长25年(1919-2005年),帮助美国,间接地,遍及全球的传播研究定义,成形和合法化。他以“文化指标”和“暴力概况”项目而著称,他的工作远远超出了这些范围,可以进行更广泛的文化调查,探索大众媒体如何在社会中发挥作用。迈克尔·摩根(Michael Morgan)曾是一名学生,并且是长期的同事,他利用Gerbner的传播研究生涯作为理解当代传播理论的跳板。

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