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Incorporating Self-Categorization Concepts Into Ethnic Media Research

机译:将自我归类的概念纳入民族媒体研究

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摘要

The growth of ethnic media is a bright trend in the U.S. media market, and media for various cultural groups are expanding in Europe and elsewhere. However, despite increased scholarly attention to ethnic media, ethnic media theoretical concept development has not kept pace. This article has three purposes. It differentiates ethnic media from other media forms and defines related concepts, organizes and models contemporary ethnic media literature, and diagrams an ethnic media model that incorporates concepts from self-categorization theory. The author focuses on four self-categorization concepts (accessibility, norms, prototypes, and fit) and sets forth propositions derived from the concepts for use in ethnic media research. Methods for refining and testing the concepts are also suggested.
机译:族裔媒体的增长是美国媒体市场的一个大趋势,各种文化群体的媒体在欧洲和其他地方正在扩展。但是,尽管学术界越来越关注民族媒体,但民族媒体理论概念的发展并没有跟上步伐。本文有三个目的。它将民族媒体与其他媒体形式区分开来,并定义了相关概念,组织和建模了当代民族媒体文学,并绘制了一个包含了自我分类理论中的概念的民族媒体模型。作者重点研究了四个自我分类概念(可访问性,规范,原型和适用性),并阐述了从这些概念中衍生出来的用于民族媒体研究的命题。还提出了完善和测试概念的方法。

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  • 来源
    《Communication Theory》 |2010年第1期|106-125|共20页
  • 作者

    Melissa A. Johnson;

  • 作者单位

    Communication, NC State University, Campus Box 8104, 201C Winston Hall, Raleigh, NC, USA;

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  • 原文格式 PDF
  • 正文语种 eng
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