Coalition Develops National Campaign to Reposition Engineering As A Creative, Exciting, and Rewarding Field For Women

Nicole Siswick; Kathryn Hathaway

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Coalition Develops National Campaign to Reposition Engineering As A Creative, Exciting, and Rewarding Field For Women

机译：联盟开展全国运动，将工程学重新定位为女性的创造力，激励和奖励领域

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Engineering is a vibrant field that offers boundless opportunities to the innovative people who make up its ranks. It is an excellent choice for anyone interested in a rewarding, well-paid career-so why the dearth of women engineers? Research indicates that low enrollment rates of college-bound young women choosing engineering as their major have led to dwindling numbers of females entering the profession, suggesting that women do not perceive engineering as relevant to their educational or professional goals. Kngineer Your Life is a national campaign that aims to close the gap by enlightening girls about the opportunities available in the world of engineering. This dynamic initiative is spearheaded by members of the engineering community and WGBH Boston, who teamed up in 2004 to find out why girls weren't participating in engineering in greater numbers. The program is built around three key messages - creativity has its rewards, make a world of difference, and explore the possibilities- which aim to change the perceptions high-school girls have about engineering and to encourage them to enroll in undergraduate engineering programs.

机译：工程是一个充满生机的领域，它为组成其行列的创新人士提供了无限的机会。对于那些对报酬丰厚，报酬高的职业感兴趣的人来说，这是一个绝佳的选择-那么为什么缺乏女工程师呢？研究表明，选择工程学作为专业的大学入学年轻女性的低入学率导致进入该行业的女性人数减少，这表明女性不认为工程学与她们的教育或职业目标相关。《 Kngineer Your Life》是一项全国性的运动，旨在通过启发女孩们了解工程领域的可用机会来缩小差距。这个充满活力的倡议是由工程界和WGBH Boston领导的，他们于2004年联手找出了为什么女孩没有参加更多工程的原因。该计划是围绕三个关键信息构建的-创造力会带来回报，创造一个与众不同的世界，并探索各种可能性-其目的在于改变高中女生对工程学的看法，并鼓励她们参加本科工程学课程。

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《Cost engineering》 |2008年第8期|p.7-8|共2页
作者
Nicole Siswick; Kathryn Hathaway;
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收录信息美国《工程索引》(EI);
原文格式 PDF
正文语种 eng
中图分类管理学;
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Coalition Develops National Campaign to Reposition Engineering As A Creative, Exciting, and Rewarding Field For Women

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