According to Mintel, the chilled desserts segment was the only part of the desserts category to grow in both value and volume terms over the five-year period from 2008 to 2013, reflecting the migration towards chilled from ambient and frozen desserts. Within the chilled desserts segment, single-serve, premium offerings are leading the charge. Many of these high-end desserts come in sophisticated pack formats such as stemmed sundae pots and ramekins. While these shapely new designs add shelf appeal, they can cause headaches for the sleeve coding operation.
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