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The use of metaphorical structures for internet sites

机译：互联网上隐喻结构的使用

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摘要

Information services, such as regional or tourist information services, are currently developed everywhere. Whenever a site gets very large, providers understand the need for a systematic development. Site development is similar to database co-design, which includes structures, functionality, and interfaces. Additionally, interfaces are even more important for sites and need a very sophisticated support whenever the site is raising to large sites. Metaphorical structures, i.e., metaphors, allegories, metonymies or synecdoches, can be used to help the scanning user understand a page. In general, metaphorical structures have a communicative or cognitive function. For ex- ample, many users do not realize that within a computer context a trash can often stand as a metaphor for the action of deleting files. The users can understand content, functionality, and intention intuitively via using such meta- phorical structures. Site development can profit from well-integrated metaphorical structures aimed at focus on a deeper context explanation as well as on a more specific navigation and selection. Metaphorical structures for sites can be developed based on linguistic and cognitive research. Stand-alone metaphors have often been used for sites. The power of metaphorical structures can be best exploited if they are used for complex actions and in an integrated way together with structure, functionality, and interfaces. This paper shows how the co-design approach allows for the consistent development of metaphorical structures in an integrated manner.
机译：信息服务，例如区域或旅游信息服务，目前在各地得到发展。只要站点很大，供应商就会了解系统开发的必要性。站点开发类似于数据库协同设计，其中包括结构，功能和接口。此外，接口对于站点而言甚至更为重要，并且每当站点升级到大型站点时都需要非常复杂的支持。隐喻结构，即隐喻，寓言，转喻或同义词，可以用来帮助扫描用户理解页面。通常，隐喻结构具有交流或认知功能。例如，许多用户没有意识到，在计算机环境中，垃圾桶通常可以用作删除文件动作的隐喻。通过使用这种隐喻结构，用户可以直观地理解内容，功能和意图。网站开发可以从高度集成的隐喻结构中受益，这些隐喻结构旨在专注于更深层次的上下文解释以及更具体的导航和选择。站点的隐喻结构可以基于语言和认知研究来开发。独立隐喻通常用于站点。如果隐喻结构用于复杂的动作并以集成的方式与结构，功能和接口一起使用，则可以最好地利用它们的功能。本文展示了协同设计方法如何以集成的方式持续发展隐喻结构。

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