The empirical research on consumer network shopping behavior based on the theory of flow experience

Yi Jiabin

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The empirical research on consumer network shopping behavior based on the theory of flow experience

机译：基于流经验理论的消费者网络购物行为实证研究

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The paper discusses the web characteristics and consumer characteristic have effect on consumer network purchase intention based on the theory of flowexperience. The results showthat in the context of human-computer interactions while browsing a website, flowexperience is characterized by time distortion, enjoyment. The entertainment, website services??? quality, the customers??? web close and the perception of novelty have positive effect on flow experience. The website may enhance the consumers??? intention through improving its interaction and entertainment.

机译：本文基于流经验理论，探讨了网络特征和消费者特征对消费者网络购买意愿的影响。结果表明，在浏览网站时人机交互的情况下，流程体验的特征在于时间扭曲，享受。娱乐，网站服务？？？质量，顾客？？？网络关闭和新颖感对流程体验有积极影响。该网站可以提高消费者？？？通过改善其互动性和娱乐性来实现意图。

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来源
《BioTechnology: An Indian Journal》 |2013年第10期|共7页
作者
Yi Jiabin;
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正文语种
中图分类生物工程学（生物技术）;
关键词
FlowexperienceC2Ce-commerceOnline shopping;

机译：FlowexperienceC2Ce-commerce网上购物;

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专利

1. Flow Experience and Internet Shopping Behavior: Investigating the Moderating Effect of Consumer Characteristics [J] . Chia-Lin Hsu, Kuo-Chien Chang, Mu-Chen Chen Systems research and behavioral science . 2012,第3期

机译：流量体验和互联网购物行为：调查消费者特征的调节作用
2. An empirical investigation of Web site characteristics, consumer emotional states and on-line shopping behaviors [J] . Venkatapparao Mummalaneni Journal of Business Research . 2005,第4期

机译：对网站特征，消费者情绪状态和在线购物行为的实证研究
3. A Comparison of the Online Shopping Behavior Patterns of Consumer Groups with Different Online Shopping Experiences [J] . Shwu-Ing Wu, Hsin-Ti Tsai International Journal of Marketing Studies . 2017,第3期

机译：不同在线购物体验的消费者群体的在线购物行为模式比较
4. The characteristics of web site and consumer online shopping conduct: An empirical study based on flow experience [C] . Congwen Dong, Jiabin Yi, Shuxian Ji 2010 International Conference on Logistics Systems and Intelligent Management . 2010

机译：网站和消费者在线购物行为的特征：基于流量经验的实证研究
5. Online consumer behavior: An empirical study based on theory of planned behavior. [D] . Chen, Liqiang. 2009

机译：在线消费者行为：基于计划行为理论的实证研究。
6. An integrated model of the younger generation’s online shopping behavior based on empirical evidence gathered from an emerging economy [O] . Van Thac Dang, Jianming Wang, Thinh Truong Vu, 2020

机译：基于新兴经济学的经验证据的年轻一代网上购物行为的综合模型
7. Empirical Research of Network Consumers’ Purchasing Behavior Based on Regulatory Focus Theory [O] . Peng ZHU, Xing-zhen ZHU, Wei WU 2018

机译：基于监管焦点理论的网络消费者采购行为的实证研究

The empirical research on consumer network shopping behavior based on the theory of flow experience

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