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首页> 外文期刊>Asian Journal of Agricultural Extension, Economics & Sociology >Potential Feasibility Study of Creating a Small Company That Produces Tomato Paste in Ambatondrazaka District
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Potential Feasibility Study of Creating a Small Company That Produces Tomato Paste in Ambatondrazaka District

机译：在Ambatondrazaka地区创建一家生产番茄酱的小公司的潜在可行性研究

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This research proposes a complete study of project development by analyzing the starting point, situation, before studying the feasibility of the project, creation of a small company that produces tomato paste in the district of Ambatondrazaka-Madagascar, regarding technical and technological, market and marketing, managerial, financial, and environmental aspects. The situation analysis highlighted that there are six opportunities and two strengths that lead into the creation of the company. However, some alternatives such as working closely with farmers, through the establishment of contracts, building good relationship with regional and central governments, training the company’s manager and personnel, and finding places for tomato cultivation during the raining season should be applied by the company to overcome the situation’s weaknesses and threats. The technical and technological, managerial, financial, and environmental analysis showed that the creation of the company is feasible. However, the market and marketing analysis pointed out that the company should adopt an effective marketing strategy for increasing its local and regional sales.
机译：这项研究通过分析起点，情况，在研究项目可行性之前，在技术和工艺，市场和营销方面在Ambatondrazaka-Madagascar地区创建一家生产番茄酱的小公司来提出对项目开发的完整研究。 ，管理，财务和环境方面。情况分析强调，有六种机会和两种优势可以促成公司的创建。但是，公司应采用一些替代方法，例如与农民紧密合作，通过签订合同，与区域和中央政府建立良好关系，培训公司经理和人员以及在雨季寻找番茄种植场所等，来解决其他问题。克服局势的弱点和威胁。技术，管理，财务和环境分析表明，创建公司是可行的。但是，市场和营销分析指出，该公司应采取有效的营销策略来增加其本地和区域销售。

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