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首页> 外文期刊>International Journal of Environmental Research and Public Health >The “Land of Fires” Toxic Waste Scandal and Its Effect on Consumer Food Choices
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The “Land of Fires” Toxic Waste Scandal and Its Effect on Consumer Food Choices

机译:“失火之地”有毒废物丑闻及其对消费者食品选择的影响

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The present study focused on an environmental scandal that occurred in Italy, the Land of Fires toxic waste scandal, which caused consumer concerns related to the safety of food produced in the affected region, as well as massive market reduction in products associated with the polluted area. Based on a representative sample of Italian households ( N = 1134), this study applied an extended Theory of Planned Behavior (TPB) model to analyze consumer purchases of regional food products after this environmental hazard. In addition to attitudes, subjective norms and perceived behavioral control, the model included risk perception, trust, and actual purchases. Using a structural equation model, our results provided support to the hypothesis that consumer perceptions of risk negatively impacted their purchase behaviors and suggested that increasing Italians’ trust in government information could reduce their perceived risk and, consequently, increase their intention to purchase regional food.
机译:本研究的重点是发生在意大利的环境丑闻,火灾之地有毒废物丑闻,这引起了消费者的关注,涉及受灾地区生产的食品的安全性以及与受污染地区有关的产品的大量市场减少。基于意大利家庭(N = 1134)的代表性样本,本研究应用了扩展的计划行为理论(TPB)模型来分析这种环境危害后消费者对区域食品的购买。除了态度,主观规范和感知的行为控制外,该模型还包括风险感知,信任和实际购买。使用结构方程模型,我们的结果为以下假设提供了支持:消费者对风险的认知会对他们的购买行为产生负面影响,并表明,意大利人对政府信息的信任度提高可以降低其感知的风险,从而增加他们购买区域食品的意愿。

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