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首页> 外文期刊>International Journal of Environmental Research and Public Health >Impact of Point-of-Sale Tobacco Display Bans in Thailand: Findings from the International Tobacco Control (ITC) Southeast Asia Survey
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Impact of Point-of-Sale Tobacco Display Bans in Thailand: Findings from the International Tobacco Control (ITC) Southeast Asia Survey

机译：泰国销售点禁止烟草展示禁令的影响：国际烟草控制（ITC）东南亚调查的发现

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In September 2005 Thailand became the first Asian country to implement a complete ban on the display of cigarettes and other tobacco products at point-of-sale (POS). This paper examined the impact of the POS tobacco display ban in Thailand, with Malaysia (which did not impose bans) serving as a comparison. The data came from the International Tobacco Control Southeast Asia Survey (2005–2011), a prospective cohort survey designed to evaluate the psychosocial and behavioral impacts of tobacco control policies. Main measures included smokers’ reported awareness of tobacco displays and advertising at POS. At the first post-ban survey wave over 90% of smokers in Thailand were aware of the display ban policy and supported it, and about three quarters thought the ban was effective. Noticing tobacco displays in stores was lowest (16.9%) at the first post-ban survey wave, but increased at later survey waves; however, the levels were consistently lower than those in Malaysia. Similarly, exposure to POS tobacco advertising was lower in Thailand. The display ban has reduced exposure to tobacco marketing at POS. The trend toward increased noticing is likely at least in part due to some increase in violations of the display bans and/or strategies to circumvent them.
机译：2005年9月，泰国成为第一个全面禁止在销售点展示香烟和其他烟草制品的亚洲国家。本文考察了泰国禁止POS烟草展示的影响，并与马来西亚（未实施禁止）进行了比较。数据来自国际烟草控制东南亚调查（2005-2011年），这是一项前瞻性队列调查，旨在评估烟草控制政策的社会心理和行为影响。主要措施包括吸烟者报告对POS上的烟草展示和广告意识。在第一次禁令后调查浪潮中，泰国超过90％的吸烟者意识到了禁酒令并予以支持，大约四分之三的人认为该禁令是有效的。在禁酒后的第一波调查中发现商店中的烟草陈列最低（16.9％），但在后来的调查中有所上升。但是，这一水平一直低于马来西亚。同样，泰国的POS烟草广告曝光率也较低。展示禁令减少了在POS进行烟草营销的机会。引起注意的趋势可能至少部分是由于违反展示禁令和/或规避展示禁令的行为有所增加。

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