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Research on the Customer Value Evaluation System of FX Science and Technology Corporation Ltd

机译:FX科技股份有限公司客户价值评估系统研究

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摘要

Based on an analysis of the present situation of customer value evaluation of FX Science and Technology Corporation Ltd. in the stream media industry, this paper establishes a customer value evaluation system applicable to this company to evaluate the customer value and subdivide the customers, hence helping the company to integrate the effective resources to the most valuable core customers and the most potential sub-value customers. Through reasonably allocating the resources will a stable long-term customer relationship be established and the customers will participate in the management activities, improving the whole company’s profit-earning ability and competitive ability in an all-round way.
机译:在分析流媒体行业FX科学技术有限公司客户价值评估的现状的基础上,建立了适用于该公司的客户价值评估系统,以评估客户价值并细分客户,从而为客户提供帮助。公司将有效资源整合到最有价值的核心客户和最潜在的次价值客户。通过合理分配资源,可以建立稳定的长期客户关系,并使客户参与管理活动,全面提高公司的获利能力和竞争能力。

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