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Financial Innovation as an Alternative Delivery Channel and Financial Performance of Listed Commercial Banks in Kenya

机译:金融创新作为肯尼亚上市商业银行的替代交付渠道和财务绩效

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The study aimed at assessing the effect of product innovation and process innovation on financial performance of listed commercial banks in Kenya. Data was collected using Qualtrics Survey Software with which online questionnaires were administered to the respondents. Collected data was analyzed using descriptive statistics and inferential statistics. The study concludes that financial innovation and financial performance are indeed correlated. However, it’s only process innovation that has a significant relationship with financial performance while product innovation showed no significant relationship. The researcher recommended that commercial banks should invest more on process innovation strategies and less on product innovation.
机译:该研究旨在评估产品创新和流程创新对肯尼亚上市商业银行财务业绩的影响。使用Qualtrics Survey Software收集数据,通过该软件向受访者进行在线问卷调查。使用描述性统计和推论统计分析收集的数据。该研究得出的结论是,金融创新与财务绩效确实相关。但是,只有流程创新与财务绩效有显着关系,而产品创新却没有显着关系。研究人员建议商业银行应在流程创新战略上投入更多,而在产品创新上则应减少投资。

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