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The transformative power of the thumbnail image: Media logistics and infrastructural aesthetics

机译:缩略图的变革力量:媒体物流和基础设施美学

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Thumbnail images are discreet, yet central navigational tools in increasingly complex visual information environments. Indeed, without thumbnail images there would be no image search: they are an inherent part of the information architecture of most digital information platforms. Yet, how might we understand the role of the thumbnail as an attention technology in the digital economy? And what kind of aesthetic does it produce? This paper examines the legal negotiations of the thumbnail image and the ensuing decision to conceptualize the thumbnail as a functional image against the cultural history of visual attention technologies and the aesthetics of their connective function. Such an endeavour, we propose, allows us to understand and appreciate the significant digital economy and particular aesthetic of the thumbnail image despite its apparent subtlety.
机译:缩略图图像是谨慎的,但在日益复杂的视觉信息环境中仍是中央导航工具。确实,没有缩略图图像,就不会有图像搜索:它们是大多数数字信息平台的信息体系结构的固有部分。但是,我们如何理解缩略图作为数字经济中的关注技术的作用?它产生什么样的美学?本文研究了缩略图的法律协商以及随后的决定,即将缩略图概念化为功能图像,以反对视觉注意力技术的文化历史及其连接功能的美学。我们建议,这种努力使我们能够理解和欣赏数字缩略图的显着微妙之处,尽管它具有显着的数字经济性和特殊美感。

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