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Influential Factors on Pro-Environmental Behaviors—A Case Study in Tokyo and Seoul

机译：环保行为的影响因素-以东京和汉城为例

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To develop the low-carbon society, in addition to the efforts by industrial and commercial sectors, promotion of people’s pro-environmental behaviors (PEBs) has become one of the key issues. Some PEBs have been investigated in previous studies, however, the targets were limited to particular behaviors (i.e., recycling, water saving, electricity saving). The holistic view of understanding the characteristics of PEBs has remained insufficient. In this study, we selected 58 daily PEBs from various fields and investigated people’s practice rates and attitudes in Seoul and Tokyo. The questionnaire surveys were conducted and 2393 (Seoul) and 2220 (Tokyo) valid responses were analyzed. Most PEBs had significantly different practice rates between Seoul and Tokyo. It can be concluded that the surrounding conditions, such as policy and infrastructure, have some influences on these differences. The positions of the reasons to practice or not to practice PEBs were visualized using multiple correspondence analyses. The results indicated that the monetary reason was the common factor for many PEBs, while some PEBs showed different reasons. The socio-demographic effects were not significantly different between the two regions. Commonly, women and older people showed more activities on PEBs.
机译：为了发展低碳社会，除了工业和商业部门的努力之外，促进人们的环保行为已成为关键问题之一。在先前的研究中已经研究了一些PEB，但是，目标仅限于特定行为（即回收，节水，节电）。全面了解PEB的特征的观点仍然不够。在这项研究中，我们从各个领域选择了58个日常PEB，并调查了人们在汉城和东京的练习率和态度。进行了问卷调查，分析了2393（首尔）和2220（东京）的有效回复。在首尔和东京之间，大多数PEB的执业率明显不同。可以得出结论，周边条件，例如政策和基础设施，对这些差异有一定影响。使用多次对应分析可以直观地看出实践或不实践PEB的原因。结果表明，货币原因是许多PEB的共同因素，而某些PEB显示出不同的原因。在两个区域之间，社会人口统计学影响没有显着差异。通常，妇女和老年人在PEB上表现出更多的活动。

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