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首页> 外文期刊>Revista Ibero-Americana de Estratégia >Dynamics of Stakeholders and Co-Creation of Value In Museums: An Initial Look
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Dynamics of Stakeholders and Co-Creation of Value In Museums: An Initial Look

机译：利益相关者动态与博物馆价值共同创造：初步观察

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The study of the dynamics of stakeholders in museums is about the understanding of which groups are evolved by the management of these spaces, considering the aspects of co-creation of value. The study is justified by the importance of these institutions as vectors for conservation, communication and dissemination of tangible and intangible elements of a locality and the growing number of museums in various localities, especially in Belo Horizonte, MG. The main objective was to understand and analyze the management of the relationship of two museums in the Circuito Cultural Pra?a da Liberdade (Espa?o TIM UFMG do Conhecimento and Memorial Minas Gerais) with its stakeholders. It was developed a qualitative research, focused on multiple case studies with three sources of evidence: interviews, direct observations and documentation. It was identified in this research that the currents museums management does not estabilish constant monitoring of primary stakeholders as the local community. It is found that the basic requirements management considering to the cocreation of value such as transparency and stakeholder engagement can result in the strategic development, collaborative reciprocal benefits and spontaneous involvement of the local community.
机译：博物馆利益相关者动态的研究是关于考虑到共同创造价值的方面，通过管理这些空间来了解哪些群体正在演化。这些机构作为保护，传播和传播一个地区的有形和无形元素的媒介的重要性，以及各个地区，尤其是在MG，贝洛奥里藏特的博物馆数量的增加，证明了这项研究的合理性。主要目的是了解和分析自由文化巡回博物馆（Espa？o TIM UFMG do Conhecimento和Memorial Minas Gerais）中两个博物馆与其利益相关者之间的关系。它是一项定性研究，专注于具有三个证据来源的多个案例研究：访谈，直接观察和文献记录。在这项研究中发现，当前的博物馆管理并未建立对作为当地社区的主要利益相关者的持续监控。结果发现，考虑到价值创造的基本需求管理，例如透明度和利益相关者的参与，可以导致战略发展，合作互惠利益和当地社区的自发参与。

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