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首页> 外文期刊>Revista de Administrao Pública >Difusion of cycling policy in the city of S?o Paulo: resistance, support and the role of the media
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Difusion of cycling policy in the city of S?o Paulo: resistance, support and the role of the media

机译：圣保罗市自行车政策的扩散：阻力，支持和媒体的作用

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S?o Paulo is a megalopolis with a pattern of occupation marked by the prominence of the automobile. However, recently, the urban mobility agenda gained new meaning and new actors were mobilized. From the post-positivist and diffusion theoretical perspectives of public policies, the present work discusses how the idea of the cycling policy arose, adapted and faced resistance in the political and social context of the municipality of S?o Paulo under Fernando Haddad’s government (Workers’ Party). As a result of the research, on one hand, the role of the political and epistemic community of the cycling-activists and the entrepreneurial role of Mayor Haddad as elements of political support stand out. On the other hand, the S?o Paulo press played an oppositional role in the implementation of the policy, acting as a political actor in the subsystem of the cycling policy, by systematically attacking the image of the infrastructures implemented for the bicycles.
机译：圣保罗（S？o Paulo）是一个大都市，其占领模式以汽车的突出为特征。但是，最近，城市交通议程有了新的意义，并且动员了新的参与者。从公共政策的后实证主义和扩散理论的角度出发，本工作讨论了在费尔南多·哈达德（Fernando Haddad）领导下，圣保罗市政府的政治和社会背景下，自行车政策的思想如何产生，适应和面对阻力。 ' 派对）。作为研究的结果，一方面，骑自行车活动家的政治和认知社区的作用以及哈达德市长作为企业家的政治支持的企业作用突出。另一方面，圣保罗报社通过系统地攻击自行车基础设施的形象，在政策实施过程中扮演了相反的角色，在自行车政策的子系统中扮演着政治角色。

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