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Employees, sustainability and motivation: Increasing employee engagement by addressing sustainability and corporate social responsibility

机译:员工,可持续发展和动力:通过应对可持续发展和企业社会责任来提高员工敬业度

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An increasing number of academic studies indicate that we as humans are exploiting the planet earth to an extent that is no longer bearable. Put differently, we are actively destroying our very own basis of existence, especially considering the generations to come. It is therefore becoming increasingly significant for companies to develop more social and environmentally friendly ways to produce and distribute their products and services. Moreover, this is reinforced by the rising public awareness of sustainability issues. Apart from this, demographic changes make it increasingly difficult to attract and hire enough qualified employees. Besides, many employees all over the world lack a deeper meaning in what they are doing and consequently job-related motivation and engagement is alarmingly low. Such an issue is signally relevant in particular for the hospitality industry, since hospitality jobs are considered to demand a high performance but are rather poorly paid, while at the same time the industry operates with a high labour intensity, which leads to a substantially high staff turnover rate. The combination of the problems mentioned may in fact have a comprehensive solution. The approach is to actively involve employees in sustainability and corporate social responsibility (CSR) issues and in this way lead employees to the perception of their jobs as being meaningful. Consequentially, increased engagement is expected, which in turn is positively related to business performance and profitability. This research proposes an employee-focused process model that companies can exploit as a guideline towards greater sustainability, CSR and engagement.
机译:越来越多的学术研究表明,我们人类正在以无法忍受的程度开采地球。换句话说,我们正在积极破坏我们自己的生存基础,尤其是考虑到后代。因此,对于公司而言,开发更多的社会和环境友好的方式来生产和分发其产品和服务变得越来越重要。此外,公众对可持续性问题的意识日益增强,这一点得到了加强。除此之外,人口结构的变化使吸引和雇用足够的合格员工变得越来越困难。此外,世界各地的许多员工对自己的工作缺乏深刻的理解,因此与工作相关的动机和敬业度很低。这个问题特别与酒店业相关,因为酒店业被认为需要高性能,但报酬却很低,与此同时,该行业的劳动强度很高,导致工作人员大量增加周转率。提到的问题的组合实际上可能具有全面的解决方案。该方法是使员工积极参与可持续发展和企业社会责任(CSR)问题,并以此方式使员工对自己的工作有意义。因此,期望增加参与度,这反过来与业务绩效和盈利能力成正比。这项研究提出了一种以员工为中心的流程模型,公司可以利用该模型来提高可持续性,企业社会责任和参与度。

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