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Reflections on a 38-year career in public health advocacy: 10 pieces of advice to early career researchers and advocates

机译：关于公共卫生宣传事业38年的思考：对早期职业研究人员和倡导者的10条建议

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摘要

There are many important principles and lessons that public health researchers and advocates who hope to influence policy and practice need to consider. In this paper, I set out what I consider to be 10 of the most fundamental of these. Together, these focus on the importance of preserving public confidence in the evidence base underscoring public policy; being clear and concrete about the policy reforms you support; emphasising the values on which policy is based; understanding the structure, conventions and subtextual features of news reporting; developing ‘killer facts’ with ‘earworm’ potential; appreciating that the advocacy process leading to policy change almost always takes a long time; and growing a rhinoceros hide to assist in the inevitable attacks you will face.
机译：希望影响政策和实践的公共卫生研究人员和倡导者需要考虑许多重要的原则和教训。在本文中，我列出了我认为最基本的10个。总之，这些都集中于维护公众对强调公共政策的证据基础的信心的重要性;对您支持的政策改革清晰明确;强调政策所依据的价值观;了解新闻报道的结构，惯例和次文本特征;发展具有“蠕虫”潜力的“杀手事实”;意识到导致政策改变的倡导过程几乎总是需要很长时间;并种植犀牛皮以帮助您应对不可避免的袭击。

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