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首页> 外文期刊>The Spirit of Society Journal: International Journal of Society Development and Engagement >Strategy Analysis Of SMEs Business Development (Case Study On Junggo Village Goat Goat Subdistrict Prigen, Pasuruan, East Java Province, Indonesia)
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Strategy Analysis Of SMEs Business Development (Case Study On Junggo Village Goat Goat Subdistrict Prigen, Pasuruan, East Java Province, Indonesia)

机译：中小企业业务发展战略分析（以印度尼西亚东爪哇省帕苏鲁安的中戈村山羊山羊街道为例）

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摘要

The purpose of this study was to identify internal and external factors of SMEs of Junggo Village Goat, to analyze the strengths, weaknesses, opportunities and threats faced by Junggo Goat Village SMEs, to formulate a business development strategy that should be done of  SMEs of Goat Village Junggo . This research uses participatory action research (PAR) approach to data collection and processing. The data obtained in the form of primary data and secondary data. Based on the results of SWOT matrix analysis, there are several alternative strategies such as increasing the number of permanent customers, increasing sales capacity, increasing production capacity, promoting, performing financial and administration recording system, conducting market research and development, providing quality goats, increasing synergism and partnership, provide supplementary food and preventive medicine and conduct comparative studies.
机译：这项研究的目的是找出中果山羊中小企业的内在和外在因素，分析中山羊山羊中小企业所面临的优势，劣势，机会和威胁，以制定应由山羊中小企业开展的业务发展战略中乡。本研究使用参与式行动研究（PAR）方法进行数据收集和处理。以主数据和辅助数据的形式获得的数据。根据SWOT矩阵分析的结果，有几种替代策略，例如增加永久客户数量，提高销售能力，提高生产能力，推广，执行财务和行政记录系统，进行市场研究和开发，提供优质山羊，增强协同作用和伙伴关系，提供辅助食品和预防医学，并进行比较研究。

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