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Functional Products Business Model Elements: Five Industrial Cases Mapped to Hill Categories

机译:功能产品业务模型元素:映射到Hill类别的五个工业案例

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The paper addresses the Functional Products business model and how its elements are mapped to Hill categories in five industrial cases. The Hill categories include: order-winners, order-losers and qualifiers. The objective for Functional Products is to provide a function to customers with an agreed-upon level of availability, productivity or efficiency, etc. The paper outlines how different cases and their offers, based upon the Functional Products business model, can be element-wise mapped to Hill categories. Insight into the importance of the different business model elements provides valuable knowledge for an appropriate planning, design, sales and provision of Functional Products, as well as for determining how much effort, resources and money to spend on keeping the status of the element sharp, up-to-date, acceptable or just present.
机译:本文介绍了功能产品业务模型,以及在五个工业案例中如何将其元素映射到Hill类别。希尔类别包括:订单赢家,订单输家和合格者。功能产品的目标是在商定的可用性,生产率或效率等方面为客户提供功能。本文概述了基于功能产品业务模型的不同案例及其报价如何在元素上是明智的映射到希尔类别。对不同业务模型元素的重要性的了解为功能性产品的适当规划,设计,销售和提供,以及确定在保持元素状态清晰,可花费的精力,资源和金钱方面提供了宝贵的知识,最新的,可接受的或仅存在的。

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