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首页> 外文期刊>JMIR public health and surveillance. >New Tobacco and Tobacco-Related Products: Early Detection of Product Development, Marketing Strategies, and Consumer Interest
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New Tobacco and Tobacco-Related Products: Early Detection of Product Development, Marketing Strategies, and Consumer Interest

机译：烟草及与烟草有关的新产品：及早发现产品开发，营销策略和消费者兴趣

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Background: A wide variety of new tobacco and tobacco-related products have emerged on the market in recent years. Objective: To understand their potential implications for public health and to guide tobacco control efforts, we have used an infoveillance approach to identify new tobacco and tobacco-related products. Methods: Our search for tobacco(-related) products consists of several tailored search profiles using combinations of keywords such as “e-cigarette” and “new” to extract information from almost 9000 preselected sources such as websites of online shops, tobacco manufacturers, and news sites. Results: Developments in e-cigarette design characteristics show a trend toward customization by possibilities to adjust temperature and airflow, and by the large variety of flavors of e-liquids. Additionally, more e-cigarettes are equipped with personalized accessories, such as mobile phones, applications, and Bluetooth. Waterpipe products follow the trend toward electronic vaping. Various heat-not-burn products were reintroduced to the market. Conclusions: Our search for tobacco(-related) products was specific and timely, though advances in product development require ongoing optimization of the search strategy. Our results show a trend toward products resembling tobacco cigarettes vaporizers that can be adapted to the consumers’ needs. Our search for tobacco(-related) products could aid in the assessment of the likelihood of new products to gain market share, as a possible health risk or as an indicator for the need on independent and reliable information of the product to the general public.
机译：背景：近年来，市场上出现了各种各样的新烟草和与烟草相关的产品。目的：为了了解它们对公共卫生的潜在影响并指导烟草控制工作，我们使用了信息监视方法来识别新的烟草和与烟草相关的产品。方法：我们对烟草（相关）产品的搜索包含几个定制的搜索配置文件，它们使用诸如“电子烟”和“新”之类的关键字组合来从将近9000种预选来源中提取信息，例如网上商店，烟草制造商的网站，和新闻网站。结果：电子烟设计特征的发展表明，通过调整温度和气流的可能性以及电子烟液的多种口味，可以实现定制化趋势。另外，更多的电子烟配备有个性化的配件，例如手机，应用程序和蓝牙。水烟管产品顺应电子汽化趋势。各种不燃烧的产品被重新引入市场。结论：尽管产品开发的进步要求不断优化搜索策略，但是我们对烟草（相关）产品的搜索是特定且及时的。我们的结果显示了一种趋势，即一种类似于烟草卷烟器的产品可以适应消费者的需求。我们对烟草（相关）产品的搜索可以帮助评估新产品获得市场份额的可能性，将其作为可能的健康风险或作为向大众提供产品独立可靠信息的指标。

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