The paper explores the objective behind the main aim that EU candidate countries of Western Balkan should consider before being a member of EU. Although the statistics shows that the macroeconomic performance of this countries regarding to GDP increasing and FDI increasing, it cannot be sad the same for wellbeing of this countries. It is seen that during the crisis of 2009 even though the GDP of Western Balkan countries is positive, it is also seen that it is the poor people that most share the crisis's consequences. The increase of FDI plays an important role in economy but in those countries FDI excludes the transfer on knowledge. Even though for government the revenues and employment generated by FDI is justified, most of the foreign firms do not have externalities on transferring knowledge in these countries. This means that those two variables do not necessary result in an increase of well being. The policy makers that aspirate to be member of EU should accompanies the integration process with a different perspective of their countries. Higher GDP does not necessarily mean growth and benefit, it can misguide them. Being a member of EU may cause destroy of jobs and this process should be accompanied by policies that lead to job and enterprise creation. Citizens should have a different approach of wellbeing as a member of EU, which means both social and economic transformation is necessary. Their voice, creativity and dignity achieved by knowledge will lead to wellbeing as EU members. The policy maker should conceptualize their aim and policies of their countries as market on their own, do not ensure this.
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