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首页> 外文期刊>Advances in Journalism and Communication >The Broadcast of the Candidates’ Election Campaign for the 2018 Presidential Election on CRTV: Mediatization of Policy Discourse: Strategy, Forms and Figures
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The Broadcast of the Candidates’ Election Campaign for the 2018 Presidential Election on CRTV: Mediatization of Policy Discourse: Strategy, Forms and Figures

机译：2018年CRTV总统选举的候选人选举活动的广播：政策话语的调解：战略，形式和数字

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摘要

The specificity of media coverage of politicians and their supporters during election campaigns is to produce a speech for informative and persuasive purposes. We therefore assume that these policies have a discursive strategy to achieve their goals. To produce this effect on the receiver of information, the television medium uses a set of means that can be analysed on three levels: the media system, the thematics, and the rhetoric. This case study focuses on the outcomes of the official election campaign broadcast for the presidential election in the Republic of Cameroon and on the Cameroon Radio and Television (CRTV)—a national public service television station.
机译：在选举活动期间政治家和他们的支持者的媒体覆盖者的特殊性是为信息和有说服力的目的发表演讲。因此，我们假设这些政策有一个达到目标的话语策略。为了对信息的接收器产生这种影响，电视媒体使用一组可以在三个级别分析的手段：媒体系统，专题和修辞。本案研究侧重于喀麦隆共和国和喀麦隆广播电视（CRTV）-A全国公共服务电视台的总统选举的官方选举活动的结果。

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