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Re-thinking gig economy in conventional workforce post-COVID-19: a blended approach for upholding fair balance

机译:在Covid-19的传统劳动力重新思考演出经济:坚持公平平衡的混合方法

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Purpose Despite the trend, managing and maximizing the effectiveness of blended workforce is not well-understood.The purpose of this paper is to institutionalize a blended workforce model in the post-COVID era, that is, a movement from homogenous workforce to heterogenous workforce of full-time employees working in tandem with gig talents connected via digital platforms. Design/methodology/approach The evolution of gig economy is presented for contextualizing the development of prospective business models in the post-COVID era to establish clarity on the relationship between the employers and the blended workforce.To achieve this conceptual switch, a framework is proposed to support this type of workforce for creating a fair balance. Findings By drawing on the concepts of various talent management functions, propositions were made predicting that the alignment of the multilateral activities of the gig workers with permanent workforce will be leveraged in the future to address the needs of short-term specialized skill-sets and scalable operations while creating a fair balance through a flexible and agile workforce. Originality/value First, the paper explores how bridging the gap between the traditional and gig workforce can impact the key antecedents of a blended workforce ensuring a fair trial.Second, on an economical level, the COOKIE framework proposed in the paper is expected to play a crucial role in creating new job opportunities, boosting employee morale while minimizing costs and increasing productivity of the organizations.
机译:宗旨尽管趋势,管理和最大化混合劳动力的有效性并不是很好地理解。本文的目的是在科迪德时代制度化混合劳动力模型,即从同质劳动力到异源劳动力的运动全职员工与通过数字平台连接的演出人才合作。设计/方法/方法参加Covid ERA中的前瞻性商业模式的发展,以确定雇主和混合劳动力之间的关系的明确发展。为了实现这一概念开关,提出了一个框架支持这种类型的劳动力,以创造公平的平衡。通过借鉴各种人才管理职能的概念,提出命令预测,将会在未来与永久劳动力与永久劳动力的概念对齐,以解决短期专业技能和可扩展的需求通过灵活和敏捷的劳动力创建公平平衡的操作。原创性/价值首先,探讨了传统和演出劳动力之间的差距如何影响混合劳动力的关键前因,确保公平的试验。在经济层面,预计本文提出的饼干框架将会发挥作用在创造新的就业机会方面的作用至关重要,促进员工士气,同时最大限度地降低成本和增加组织的生产力。

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