RESEARCH ON OPERATING MECHANISM FOR CREATIVE PRODUCTS SUPPLY CHAIN BASED ON GAME THEORY

TINGGUI CHEN; YANHUI JIANG

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RESEARCH ON OPERATING MECHANISM FOR CREATIVE PRODUCTS SUPPLY CHAIN BASED ON GAME THEORY

机译：基于博弈论的创意产品供应链运作机制研究

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In order to solve the problems of insufficient resource utilization, high cost and overstocking of commodities in the creative products supply chain, this paper establishes a supply chain enterprises operating mechanism model from the perspective of game theory, uses repeated game, individual game and group of evolutionary game, verifies the importance of cooperation in creative products supply chain through theoretical proof and examples, puts forward the method to make a win-win game party, and finds the way to coordinate supply chain.

机译：为了解决创意产品供应链中资源利用不足，成本高昂，商品库存过多的问题，本文从博弈论的角度建立了供应链企业的经营机制模型，采用了重复博弈，个体博弈和群体博弈的方法。进化博弈，通过理论证明和实例验证了创新产品供应链中合作的重要性，提出了建立双赢博弈方的方法，并找到了协调供应链的途径。

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来源
《Discrete and continuous dynamical systems▼hSeries S》 |2015年第6期|1103-1112|共10页
作者
TINGGUI CHEN; YANHUI JIANG;
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作者单位

College of Computer Science and Information Engineering Zhejiang Gongshang University Hangzhou, Zhejiang Province, China;

Business School Hunan University Changsha, Hunan Province, China;

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原文格式 PDF
正文语种 eng
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关键词
Creative products; supply chain; game theory; operation mechanism;

机译：创意产品;供应链;博弈论运行机制;

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RESEARCH ON OPERATING MECHANISM FOR CREATIVE PRODUCTS SUPPLY CHAIN BASED ON GAME THEORY

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