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How wigs tell the story of South Korea

机译:假发如何讲述韩国的故事

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"SELL your hair," clamoured sweet-sell-ers in Seoul in the 1950s. The capital of South Korea had been pulverised by a three-year war with North Korea. Southern women were cutting off and selling their tresses, typically worn in a long plait or a low bun, for dollars, rice and rubber shoes. The hawkers sold the jet-black locks to wigmakers in Guro, a district of southwestern Seoul that was home to the first industrial complex built in South Korea after the war for the export market. (A year into the fighting, half of the country's factories were in ruins.) In the 1960s thousands of female labourers soaked, stitched and styled the hair of their destitute countrywomen in Guro's factories.The wig industry in South Korea has proved remarkably resilient. Today it is South Korean women who are its fastest-growing source of demand. They snap them up for $1,000 apiece from Hi-Mo, a maker of custom wigs that began business in 1987 as an exporter and now dominates the domestic market. Hi-Mo Lady, a sister business, began five years ago. Its wigs and toupees are made in China with Chinese hair, mixed with a durable synthetic fibre of Hi-Mo's own called nexart. Demand from other countries remains huge. Fifty years after exporting their first hairpieces, South Korean-run factories, almost all of them abroad, still weave the majority of the world's wigs, says Lee Hyun-jun of the Korean Wig Association.
机译:“卖掉你的头发,在20世纪50年代首尔克制甜美卖家。韩国的首都被朝鲜三年战争粉碎了。南方妇女正在砍掉并销售他们的发辫,通常穿着长长的辫子或低包子,用于美元,米饭和橡胶鞋。霍克克斯将Jet-Black锁定到Guro的Wigmakers,首尔西南部,是出口市场战争后韩国建造的第一个工业综合体的家园。 (一年的战斗,这个国家的一半的工厂都在废墟中。)在20世纪60年代,成千上万的女性劳动者浸泡,缝合和称为他们在Guro的工厂的贫困国家的头发。韩国的假发行业已经证明了非常有弹性。今天它是韩国女性,是其最快的需求来源。他们从Hi-Mo获得了1000美元的价格从1987年开始业务的MI-MO扣为1000美元,因为出口商,现在占据国内市场。 Hi-Mo Lady,姐妹业务,开始五年前。它的假发和虱子是用中国头发制造的中国头发,与耐用的Hi-Mo独自叫做Nexart的合成纤维混合。其他国家的需求仍然巨大。韩国假发协会的Lee Hyun-Jun表示,在出口他们的第一个发动机构,韩国运行工厂,韩国运营工厂,几乎所有国外的国外都织布了世界上的大多数假发。

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    《The economist》 |2017年第9051期|21-21|共1页
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