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A long way from the supermarket

机译:离超市很远

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On the morning of Dussehra, a Hindu festival, Amar Singh is explaining why he stocks "exotic" produce, such as broccoli and iceberg lettuce, at his vegetable stall in Thane, a commuter city north of Mumbai. "I have to keep the customer in my grasp," he says. Mr Singh has traded hereabouts for 20 years, and seems unperturbed by the supermarket chains whose branches have recently sprouted nearby. They are cheaper, he says, but they cannot match him on quality. As he speaks he sorts a tray of beans, discarding stringier ones. His assistant, Dabloo, has spent the early hours going through sacks of produce at a wholesale market to pick the best stuff.
机译:在印度教节日Dussehra的早晨,Amar Singh解释了为什么他在孟买以北的通勤城市塔那的菜摊里存放西兰花和卷心莴苣等“奇特”产品。他说:“我必须让客户牢牢把握住。”辛格(Singh)先生已经在附近交易了20年,似乎不受连锁超市的干扰,连锁超市的分支最近在附近萌芽。他说,它们更便宜,但质量上无法与他匹敌。在他讲话时,他整理了一盘豆子,丢弃了较粗的豆子。他的助手达布洛(Dabloo)花费了数小时的时间在批发市场上翻阅一袋农产品,以挑选最好的东西。

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    《The economist》 |2014年第8909期|59-60|共2页
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